Introducing Pipr: the AI teammate that sells in your DMs and shows what every chat earned  →

Pipr vs Shopify Sidekick:who each AI works for.

Sidekick is the AI assistant inside your Shopify admin. Pipr is the AI teammate that talks to your customers in Instagram, WhatsApp and Messenger DMs, 24/7.

Updated October 2026

The short answer

Sidekick comes with every Shopify plan and takes action in your admin: product copy, discounts, reports and store design. It works for you and your team. Pipr works with your customers: it sells and supports in your DMs, recovers carts, confirms COD orders on WhatsApp and shows what every chat earned. Most brands should use both.

Choose Pipr if you want
  • An AI that sells in your DMs 24/7
  • Order status, returns and COD on WhatsApp
  • Cart recovery and campaigns from real chats
  • Revenue tracked to every conversation
Choose Shopify Sidekick if you want
  • Help inside the Shopify admin
  • Product copy, discounts, reports and store edits
  • Included with your Shopify plan

Pipr vs Shopify Sidekick,side by side.

What you needPiprShopify Sidekick
Who it works forYour customers, plus your teamYou and your staff, in the admin
Where it worksInstagram, WhatsApp and Messenger DMsShopify admin
Answers from live store dataBuilt inDirect access to your Shopify data
Talks to shoppers24/7, in your brand's voiceWorks for merchants
Store edits, copy and reportsListings add-on and store reordering, after your approvalTakes action in your admin
WhatsApp cart recovery and COD confirmationBuilt inNo
Revenue tracked to each conversationPer chat, channel and campaignNo
Starting priceFree, then $35/monthIncluded in Shopify plans

Based on Shopify's public announcements, docs and pricing as of October 2026. Sources: Shopify: AI and Sidekick, Tenten: Shopify Sidekick 2026.

Sidekick runs your admin.Pipr runs your DMs.

It talks to your customers.

Sidekick helps the people running your store. Pipr helps the people buying from it, in the Instagram, WhatsApp and Messenger chats they already use.

Answers, not tickets.

"Does it run small?", "Where's my order?", "Is COD available?" Pipr answers from your live store in seconds and hands real problems to your team.

Sales on WhatsApp.

Cart recovery, COD confirmation, order updates and campaigns on WhatsApp are built in, each sent on your approval.

Every chat has a receipt.

Pipr follows each product and cart link to the order, so you see what every conversation, channel and campaign earned.

Where Shopify Sidekick shines

Sidekick is the fastest way to get work done in Shopify. It writes product copy, sets up discounts, summarizes performance and edits your store in plain language, and recent updates added image generation and storefront changes tested on AI-simulated shoppers before you approve them. Every Shopify brand should use it.

Pricing,compared honestly.

Pipr
From $0
  • Free plan with 200 credits
  • Pipr AI $35/month with 10,000 credits
  • Listings add-on as you grow
WhatsApp message fees are billed by Meta to your own Meta account.
Shopify Sidekick
Included
  • Comes with your Shopify plan
  • Features and usage limits vary by plan
  • Works in the Shopify admin, by staff permissions
Source: Shopify: AI and Sidekick, checked October 2026.

Use Shopify Sidekick and Piprside by side.

01

Keep Sidekick for your admin.

Use it for copy, discounts, reports and store edits.

02

Give Pipr the DMs.

Connect Shopify, Instagram, WhatsApp and Facebook, and Pipr starts answering.

03

Read the receipt.

Pipr shows what every conversation earned.

Pipr vs Shopify Sidekick: questions

What is Shopify Sidekick?

Sidekick is Shopify's AI assistant inside the admin. It has direct access to your store data and can write product descriptions, set up discounts, summarize performance and make changes in your admin, within your staff permissions.

Is Shopify Sidekick free?

Sidekick is included with your Shopify plan. Shopify says features and usage limits vary by plan.

Can Sidekick reply to customers on Instagram or WhatsApp?

No. Sidekick works for merchants inside the Shopify admin. To answer customers in Instagram, WhatsApp and Messenger DMs, you need a customer-facing agent like Pipr.

What about Shopify Inbox?

Shopify Inbox handles chat on your online store. See how it compares on our Pipr vs Shopify Inbox page.

Can I use Sidekick and Pipr together?

Yes. Use Sidekick to run your admin and Pipr to sell and support in your DMs. They do different jobs.

Is Pipr free to try?

Yes. Pipr has a free plan with 200 credits and no card needed. The Pipr AI plan is $35/month with 10,000 credits.

Will Pipr send anything without me?

No. Campaigns, offers and store changes always wait for your approval. Pipr also hands any chat it can't handle to your team with the full history.

Try Pipr on yourown store tonight.

Free to start with 200 credits. No card needed.

Try Pipr free